About Us

Rooted in Ritual, Self-love & Intention

Shea Rituals is an all- natural skincare + wellness brand inspired by West African beauty traditions. We offer carefully handcrafted luxury soap bars and other bodycare essentials to meet your shower needs. All of our products use 100% natural ingredients including shea butter sourced from Ghana. Our purpose is to help you create a holistic skincare routine through ritual, self-love and intention all while making a social impact.

 

Meet the Maker
Amma - Naturalista. Traveller. Mental Health.

For me, Shea Rituals started as a self-care practice and deep desire to fully embrace and love all aspects of myself. During a period of difficult transitions in my life, I began making shea butter whips and soap bars for friends and family as a way to feel more 'present'. This led to a passion for learning about the powerful benefits of natural ingredients including shea butter used for centuries by African women, while being mindful of what I was putting in and on my body.

Shea Rituals pays homage to Ghanaian beauty traditions and the women in my life who have taught me the importance of taking care of oneself mind, body and spirit as an act of self-love. I believe that by cultivating self-love we then fuel our love for others. My hope is that our products not only meet your cleansing needs but also helps transform your routine into ritual and inspires a wellness journey towards embracing one's authentic self.

Handcrafted with love,

Amma A.